The Onebip team are going to be at this year’s Online Dating Summit from 18 – 21 January in Miami. We’ll be exhibiting and speaking at the leading event for B2B and Affiliates in the Online Dating sector held at the Westin Diplomat Resort and Spa in Miami, USA. If you’re attending the event and would like to discuss how we can help you maximise your revenue with mobile payments, please book a meeting with us in advance at email@example.com or alternatively drop in at the Onebip stand on the day. Read more
We’re going to be attending i-date 2013 (Internet Personals, Dating & Matchmaking Industry Trade Show), the largest convention that reviews the business of dating and match making, on 17 and 18 January. If you’re in Las Vegas at the time and would like to speak to us about how Onebip’s advanced billing technology can help your business maximize revenue then, please get in touch with us in advance at firstname.lastname@example.org to arrange a meeting. For more information on the event please visit http://idate2013.net/
The Onebip Tech Team is formed by more than 10 developers. When you try to deliver as much as you can, you have to follow practices such as Continuous Integration and share some best practices with your colleagues. The most important practice is to run the test suite on your machine before pushing changes on the master branch. In fact, if a developer pushes a red test suite on the master branch, our deploy pipelines becomes red and we are not able to deliver features. This is so annoying and sometimes it could be very harmful for us because we have lots of goals to meet within given deadlines, so we have thought to a punishment for who pushes code without the “Green Light” of the local test suite. This is obviously a joke between colleagues and its value is symbolic, but it reminds us to respect a basic rule to keep improving our productivity. –By Mirko Bonadei, Onebip Tech Team
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This week Juniper Research released a new report ‘Mobile Content Business Models – OTT & Operator Strategy & Forecasts 2013 – 2017’ that revealed some very positive and exciting insights on the potential of direct carrier billing.
Juniper expects content revenue billed via direct carrier billing across smartphones, feature phones and tablets to reach $13.1 billion in 2017, increasing at an average of 41.4% over the forecast period.
In 2012 alone content revenue from direct carrier billing exceeded $2.3 billion mainly via smartphones. This is no surprise for the industry when we know that carrier billing provides a better user experience for mobile phone and unbanked users and on top of that the increase in smartphone shipments to retailers worldwide (IDC: 717 million shipments worldwide in 2012) has definitely helped to drive this success.
The report also revealed that carrier billing positively impacts conversion rates and average transaction values. Quoting Juniper’s press release: “Storefronts which have already integrated carrier billing solutions have seen a 5-6 x increase in conversion rates compared with credit card billing, together with an uplift in average transaction values.”
What do you think of Juniper’s latest report? Have you integrated carrier billing and seen similar results? Share your thoughts with us (Comments below)
More information on the research can be found at: http://www.juniperresearch.com/reports/mobile_content_business_models
By Suraya Adnan-Llewellin, Onebip Marketing Manager
PHP.TO.START is an Italian developer-oriented conference which gathers case studies on the use of the PHP programming language at a professional level. PHP powers half of the web, including Facebook, this blog and Onebip itself. This year’s edition took place last week inside the startup incubator of the Poytechnic University of Turin. We participated as a sponsoring company as Onebip, and with a technical talk on the problem of legacy code. Read more